30 Seconds Summary
The Future of Stronger By Science

  • Stronger By Science (SBS) was established in 2015, initially focusing on high-quality free articles and a single product, but has grown and evolved significantly over the years.
  • 2017 marked the launch of the Monthly Applications in Strength Sport (MASS) research review and Greg's entry into grad school, leading to increased workload and reduced focus on SBS content.
  • Post-graduation in 2019, SBS expanded to include new platforms like a podcast, Facebook group, and subreddit, primarily to integrate and showcase new member Eric Trexler.
  • Recent years have seen a shift towards more frequent but potentially less impactful content, moving away from the detailed, in-depth articles that characterized early SBS.
  • 2021 introduced MacroFactor, a new, demanding project, alongside organizational changes including parting with Eric Trexler and ending MASS commitments.
  • Current challenges include the need for better content quality, reevaluation of the podcast and online group's purposes, and alleviating Greg's role as a bottleneck in content production.
  • Future plans include hiring for content creation and moderation, potentially phasing out the podcast, and assembling a team to develop a comprehensive free resource on fitness and lifting.
  • Greg asks for patience and understanding during these transitional times and seeks to address potential concerns about shifting responsibilities within SBS.

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